Introduction to Web Analytics (Online)
Overview:
In this course students learn how to increase web traffic and improve the user experience by understanding and interpreting Google Analytics. Topics include metrics and data collection, Key Performance Indicators (KPIs), Search Engine Optimization (SEO) measurements, and optimizing paid search campaigns.
Registration Status
Open
Location
Online
Date
Fall 2019: Online: October 3, 2019 to October 24, 2019
Spring 2020: Online: April 8, 2020 to April 29, 2020
Credential
Course Completion
Fees
$345.00 + HST
Required Software/Supplies:
Regular access to a computer with a high speed broadband internet connection is required.
Notes:
Online courses are delivered through a series of tutorials and related assignments which students may complete at their own pace on our Learning Management System, Canvas. The instructor is available throughout the course time period for questions and discussions. Learn more about what to expect in an online course at OCAD U
Once your registration is processed, you will receive an OCAD U user account, which will grant you access to Canvas, and our on-campus WiFi network. Your Canvas account will be enabled one week prior to the start date of your course. Please log in at https://canvas.ocadu.ca. If you do not know your OCAD U User ID, please check your registration confirmation email. You can reset your password here: https://login.ocadu.ca/forgot. If you need further help, please feel free to contact OCAD U at continuingstudies@ocadu.ca
Should you have questions about your registration or payment, please contact continuouslearning@ontariotechu.ca.
