Becoming a Content Creator: Advanced Social Media Marketing for Creative Entrepreneurs Micro-credential
Overview:
This intensive course is designed for emerging creative entrepreneurs. The course builds on the skills and concepts taught in the Social Media Marketing for Creative Professionals course. Students will learn how to develop their unique voice and professional brand, reaching both wide and focused audiences, to acquire and retain customers profitably and increase their competitiveness in the field. The content creator economy is booming. In Canada alone, YouTube’s creator ecosystem contributed almost 1 billion dollars to the GDP in 2020 and 84% of Canadian creative entrepreneurs say that YouTube helped them reach audiences they wouldn’t otherwise have access to (Google Official Canada Blog, June 15, 2021). For many creatives, sales revenue from YouTube, TikTok, Instagram, and Snapchat, have surpassed traditional retail channels.
Registration Status
Open
Location
Online
Date
Spring 2023: April 20 to May 25, 2023
Credential
Course Completion
Fees
$475.00 + HST
Required Software/Supplies:
Regular access to a computer with a high-speed broadband internet connection is required. For online Adobe classes, students are responsible for purchasing their own software for class. Trial versions of the software are sometimes available on the company website.
Notes:
Online courses are delivered through a series of tutorials and related assignments that students may complete at their own pace on our Learning Management System, Canvas. The instructor is available throughout the course time period for questions and discussions. Learn more about what to expect in an online course at OCAD U
Once your registration is processed, you will receive an OCAD U user account, which will grant you access to Canvas, and our on-campus WiFi network. Your Canvas account will be enabled one week prior to the start date of your course. Please log in to https://canvas.ocadu.ca. If you do not know your OCAD U User ID, please check your registration confirmation email. You can reset your password here: https://login.ocadu.ca/forgot. If you need further help, please feel free to contact OCAD U at continuingstudies@ocadu.ca
Should you have questions about your registration or payment, please contact continuouslearning@ontariotechu.ca.